Stamford,
CT,
April
10,
2025
–(PR.com)– Optivate
Solutions,
a
leading
provider
of
innovative
solutions
for
nonprofits,
is
proud
to
announce
the
acquisition
of
Freeman
Consulting
Group,
a
marketing
analytics
agency.
This
strategic
acquisition
includes
Freeman
Consulting
Group’s
innovative
trademark,
Analytics
That
Matter,
and
its
client
contracts
with
prominent
nonprofit
organizations.
Freeman
Consulting
Group
was
founded
in
2020
by
Will
Freeman
to
combine
a
passion
for
analytics
with
nonprofit
impact.
Over
the
years,
the
company
has
supported
nonprofit
organizations
by
delivering
data-driven
insights
that
enhance
operational
effectiveness
and
strategic
decision-making.
“This
acquisition
is
a
natural
extension
of
Optivate’s
commitment
to
providing
nonprofits
with
innovative
tools
and
data-driven
solutions
that
amplify
their
impact,”
said
Mihai
Popoaca,
CEO
of
Optivate
Solutions.
“Freeman
Consulting
Group
has
built
a
remarkable
reputation,
and
we’re
excited
to
build
on
that
foundation
to
help
more
nonprofits
achieve
their
missions.”
Will
Freeman,
founder
of
Freeman
Consulting
Group,
expressed
confidence
in
the
transition:
“It
has
been
an
incredible
journey,
and
I’m
thrilled
to
see
Optivate
Solutions
carry
forward
the
work
we
started.
Their
focus
on
the
nonprofit
sector
ensures
that
our
clients
will
continue
to
thrive
and
grow.”
About
Optivate
Solutions
Optivate
Solutions
is
a
technology
and
services
company
headquartered
in
Stamford,
Connecticut,
purpose-built
to
help
nonprofits
optimize
operations,
overcome
inefficiencies
and
outdated
systems,
and
address
limited
resources
through
innovative,
scalable
technology
solutions
that
leverage
data
and
maximize
impact.